Have you ever bought a doll and noticed its imperfections right away? Maybe the eyes or lips aren't painted/printed well or something similar. #wtfMattel is an actual hashtag because Mattel often produces poor quality dolls.
Recently, two dolls that I bought had me saying #wtfMattel. The barista Ken's face and the PUMA girl's lips make me want to scream...especially since I paid good money for that PUMA doll!